On Friday, October 23, the highly anticipated iPhone Duo made its debut at Apple Store locations worldwide. Across the globe, ...

The creation of the Apple Store reflects a triumph of human empathy, imagination, and intuition—the qualities that AI can’t ...

The privacy policy for the Apple Store app suggests that a new feature called Virtual Shopping Assistant could be implemented soon. It may function similarly to the Apple Support Assistant. Apple has ...

Apple has begun quietly testing an AI-powered Virtual Shopping Assistant inside the Apple Store iOS app — and the privacy policy Apple published when it built the feature in reveals something most ...

Most people assume Apple's retail dominance comes from great products. Ron Johnson, the man who actually built the Apple ...

Shopping for a new iPhone or Mac will apparently soon come with built-in AI help. Apple is working on a new shopping assistant for the Apple Store app that will use artificial intelligence to answer ...

Apple's privacy policy for the Apple Store app suggests it will soon get a virtual shopping assistant to help users decide what to purchase. The app will have a chat interface where users can ask ...

The Apple (AAPL) Store app appears to be in the process of adding an artificial intelligence agent to help users with their shopping experience, according to a legal update posted on their website.

Apple’s annual Black Friday shopping event starts on November 29. The company bundles a gift card worth up to $200 with selected devices. The offer applies to purchases done through Apple’s retail or ...

Some Apple retail employees have been told to warn customers against visiting to purchase an iPhone Duo without a pre-order ...