As I suggested in previous posts, many media, popular science, and official pronouncements about genetics, epigenetics, and genomics are sometimes at best misleading, and at worst, down-right wrong.
Standardization serves to reduce individual differences within study populations (within-experiment variation) in order to facilitate detection of treatment effects, and to reduce differences between ...
In any discussion of evolutionary psychology, or human sciences in general, it is very important to avoid two logical fallacies. They are called the naturalistic fallacy and the moralistic fallacy.